Horse Powertrain
Technology
Horse Powertrain is a new major player in the automotive industry. A world leading powertrain solutions provider built on a 125 year heritage from Renault Group, Geely and Volvo Cars. Launching a new joint business worldwide they needed a brand to lead the way in redefining their journey forward.
The identity is built around one central idea: set in motion — all over the world, every day.The new brand design system expresses motion through graphics, layouts, and typography.It’s a flexible system designed for every digital and physical interaction with the brand.
